Storytelling Keynote: Why Stories Stick

A practical keynote on business storytelling that changes what happens next.


Most business communication is a lullaby with a logo on it. People nod, nothing changes.


In this talk, I introduce The Scheherazade Effect: how to hold attention, build trust and shift decisions using stories people can’t ignore.


You’ll leave with a simple 60-second tool you can use in your next meeting, pitch or awkward conversation at work.


International delivery available (in-person).


What this keynote is (and who it’s for)


This is for conferences, corporate events, team away-days and leadership programmes where you want people to leave with something they can actually use.


It’s particularly relevant for leaders, sales and marketing teams, technology and professional services and anyone trying to get buy-in, explain change or earn trust.


What audiences will leave with (practical outcomes)


  • A simple framework for telling business stories without being theatrical
  • A 60-second prep tool: Human. Tension. Change.
  • A way to make messages repeatable in rooms you’re not in
  • Practical techniques for using story in leadership, sales and change communication
  • Common mistakes that make business storytelling fall flat and how to avoid them


What makes it different


I don’t just talk about storytelling, I demonstrate it. You’ll hear stories that land, then I’ll show you the structure underneath so you can apply it immediately in your own context.


Formats and timing


  • Keynote presentation: typically 30–60 minutes
  • Breakout session: typically 45–90 minutes (deeper framework, more Q&A)
  • Optional Q&A: 10–20 minutes


Tailoring Versions


I can tailor up to around 30% of the talk to match your audience and objectives, for example:

  • Leadership and management (coaching, change, culture, making training stick)
  • Sales and marketing (pitches, proposals, differentiation, client relationships)
  • Technology and professional services (human differentiation in the age of AI)
  • Business leaders and entrepreneurs (vision, positioning, influence)


About Nigel


I’ve spent nearly 35 years in the IT industry, from consultancy to leadership roles, and I’m known for a straight-talking, practical style. I’m also the author of The Time Traveller’s Guide to Management, a novel that teaches leadership through historical fiction.


FAQs


Do you deliver internationally? Yes, I deliver internationally (in-person).

Do you deliver virtually? No, these sessions are delivered in-person only.

Can you tailor it? Yes, within the core structure of the talk.

What do you need for AV? A lapel mic is ideal, plus screen/projector.

How do fees work? It depends on format, location and travel. Enquire with your event details and I’ll come back with options.


Check availability


Enquire here.


Prefer something interactive? See my workshops.